Although I live near the sea, I tend to be more enamoured by the red dust, clay pans and searing heat so I wanted to capture just a taste of what I find unique about this area.
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IN LIFE - TRAVEL IS THE ONLY THING THAT MAKES YOU RICHER - VANUATU
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| Scott's big catch. Wahoo |
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| Land Diving the original bungee |
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| Local villages coming together for lunch |
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FOUR CORNERS PHOTO
Many people may not know I run two businesses, in addition to my creative endeavours and clients shown here on the blog, I run Four Corners Photo most days. Four Corners Photo is specialist Real Estate Marketing Network, a one stop marketing shop for all things real estate.
Just Like my clients who hire me to do photography for their business I needed images to market this business also.
Its really important when you are busy to have images on hand for any situation. You never know when an opportunity comes your way so you might as well be ready!
I have to tell you doing my own marketing images not only gives you many technical challenges but you tend to be too close to the project, so being objective without loosing your vision can be really difficult.
I had heaps of support and help from friends and fellow colleagues getting all my bits together, thank you to Phil for my official logo, Lindsay from Milc Design listening to all my crazy ideas, Moruya printing, Jamie & Emma for your initial support and ongoing support being a part of the network.
And a special thanks to my husband Scott and my brother Ray for you both are my biggest fans and ongoing source of support on my way through the highs and lows of business.
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| Something a bit different for interest and to commemorate my launch day. |
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| Launch day 4 years ago! each agent along the coast received a clear box with my cards inside |
Its really important when you are busy to have images on hand for any situation. You never know when an opportunity comes your way so you might as well be ready!
I have to tell you doing my own marketing images not only gives you many technical challenges but you tend to be too close to the project, so being objective without loosing your vision can be really difficult.
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| The Website. |
I had heaps of support and help from friends and fellow colleagues getting all my bits together, thank you to Phil for my official logo, Lindsay from Milc Design listening to all my crazy ideas, Moruya printing, Jamie & Emma for your initial support and ongoing support being a part of the network.
And a special thanks to my husband Scott and my brother Ray for you both are my biggest fans and ongoing source of support on my way through the highs and lows of business.
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| Portrait for Media Releases when needed. |
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| My business Cards |
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| CD keepsakes |
I also commissioned the talented videographer Mane collective to do a 30 second promo video for the business.
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| Behind the scenes of the video |
watch it on my YouTube channel - https://www.youtube.com/watch?v=BJ3WgUn-eos
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LONGBEACH BATEMANS BAY - Airstream Australia shoot
Even the car had gone out with protest for all the moving around we did that day and decided that it was not going to take anymore by not going down to the tow bar! I thought cars just backed up and the tow bar and you swivel the tow bar up or down until you hook up?, but not so, fancy cars have electric riser things that make it easier to attach to a tow bar , however it has risen too high and would not come down. oh! i said ok well lets push it and quickly... go boys!
I would of helped but I had to get this awesome out take shot. haha!
this shoot was One of two shoots one focussing on the exterior and the other on the interiors to check out the interiors have a look at my other post here
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BATEMANS BAY - BAY BREEZE BOUTIQUE ACCOMODATION
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| Split images or (diptych) offer another way to photograph and tell the story behind the room. |
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BATEMANS BAY AIRSTREAM - BROCHURE
Its always good to see how images are put together for marketing. In this case they had super talented local graphic Bjarni Wark put together the brochure.The exterior shoot I did on all the models on the beach are showcased on their websites as cutouts, while the interior shoot is shown in the online brochures as well as hard copies.
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MOLLYMOOK BEACH - PAM BURRIDGE WEEKEND SURF RETREAT
Some shoots are just fun! and I count myself a lucky girl to do what I do. This photo shoot was about documenting an all women's weekend surf retreat instructed by former World Champion surfer - Pam Burridge.
I would love to give you the direct link but it is just about to hit the web for bookings very shortly, so you get a sneak peek ahead of time!!
but you can head over to http://www.pamburridge.com/ to keep update and or do a other packages on offer. They have a great blog too, check it out here
I have to say if you are looking for a fun weekend for your friends or even a team building activity this would be the perfect thing. They cater to all levels and you get breakfast and accommodations are sorted as part too, how easy! Pam is such a great instructor and creates such a great group atmosphere.
I would love to give you the direct link but it is just about to hit the web for bookings very shortly, so you get a sneak peek ahead of time!!
but you can head over to http://www.pamburridge.com/ to keep update and or do a other packages on offer. They have a great blog too, check it out here
I have to say if you are looking for a fun weekend for your friends or even a team building activity this would be the perfect thing. They cater to all levels and you get breakfast and accommodations are sorted as part too, how easy! Pam is such a great instructor and creates such a great group atmosphere.
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BATEMANS BAY - Airstream Australia
Many of you might not know that these beautiful travel trailers are based right here in Batemans Bay. I was approached to take photos for the company's brochures, website and email marketing and couldn't of been more excited about it.
How hard could it be to photograph a big shiny reflective trailer you ask! incredibly hard!
To have a look at all the models just go to the airstream website http://www.airstreamaustralia.com.au/
How hard could it be to photograph a big shiny reflective trailer you ask! incredibly hard!
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| my favourite Airstream interior |
To have a look at all the models just go to the airstream website http://www.airstreamaustralia.com.au/
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MORUYA - PANTRY CLUB MEDIA KIT
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| I was lucky enough to have this lady invite me in for her assessment. Her expression is so heart felt to me. |
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| volunteers help keep spirits high with social interactions as well. |
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| Families can find it tough in todays rising costs of living everyday. |
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| Food is our most basic need, not want, in life, so this is why I see this program as essential for our local area. |
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CANBERRA - Winnunga Boxing Club!!!
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| Behind the Scenes, making of Winnunga sponsorship reel |
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| Behind the Scenes - making of Winnunga sponsorship reel. |
When days start morphing into weeks and weeks in months you know its time for a holiday. It been 3 weeks since my last blog!! its gone so fast.
Today I wanted to share a special project, one that required an awesome concept, lots or organisation and a talented videographer.
With me not using the camera at all this day, I was playing more of an all rounder gopher and director type role and official ladder holder as you can see here.
Special thanks to Jamie for his time and donation to the club, to Emma for laughing too hard when I fell on my bum trying to do a double skip, all the boxers who participated, Rowland our super star you made it all possible, thanks for your extra time.
Now here is the video, take a minute to admire the super sleek, slow motion!! and of course the dub-step!
Winnunga Sponsorship Reel - http://vimeo.com/72539967
See more behind the scenes posts on Winnunga here.
Video is a powerful marketing tool and works great for businesses, see an example of how you can make a video work to promote your business here.
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INFLORESCENCE - personal project WINTER SERIES
Inflorescence is a year long personal project that started in summer of last year.
One image "asparagus flowers" which was part of the first series was recently chosen out of nearly 13,000 entries to be in the top 201 to exhibit overseas for the annual Art of Photography Show held at the San Diego Institute of Art in October and I couldn't be more thrilled.
I exhibited the first set of images at Rustic pantry in Moruya and have been hooked on continuing this project.
The final season is ahead and the winter set of images are nearly complete. I have been lucky to be able to photograph all this seasons flowers right here from our little backyard garden.
I am finding keeping to the original style of the first seasons difficult as I tend to want to modify or completely change along the way, however I have also learnt the serenity of being restricted, a nice learning curve.
Because the works are done in Black and White, for this post I wanted to share a couple of iPhone photos of the actual plants and colours of flowers.
To read about my trials on setting up the first series exhibition you can here it has some great advice on should you do print editions.
And to see the full first season of "Inflorescence" you can check it out at my website here.
One image "asparagus flowers" which was part of the first series was recently chosen out of nearly 13,000 entries to be in the top 201 to exhibit overseas for the annual Art of Photography Show held at the San Diego Institute of Art in October and I couldn't be more thrilled.
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| iPhone photo - Local coverage of the news was great. |
I exhibited the first set of images at Rustic pantry in Moruya and have been hooked on continuing this project.
The final season is ahead and the winter set of images are nearly complete. I have been lucky to be able to photograph all this seasons flowers right here from our little backyard garden.
I am finding keeping to the original style of the first seasons difficult as I tend to want to modify or completely change along the way, however I have also learnt the serenity of being restricted, a nice learning curve.
Because the works are done in Black and White, for this post I wanted to share a couple of iPhone photos of the actual plants and colours of flowers.
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| iPhone Photo - Rosemary Flower |
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| iPhone photo - Broad Bean Flower |
And to see the full first season of "Inflorescence" you can check it out at my website here.
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MORUYA - ULTIMATE CAMPERS ADVERT
This week I would like share how Ultimate Campers has used my product images to make some great advertising.
Product shoots ALWAYS come with challenges but a huge trailer that is still being built at the time of shoot and cannot leave the factory floor poses all sort of creative thinking to get clear, colour correct shots for their website.
You could be forgiven for saying "I could shoot that!" but I am not sure your could without the know how.
Would you know how to shoot the final image to be convincing on a white background for the website?
Would you know how to eliminate reflections from the wall of windows behind the camera?
Could you colour balance the shot to ensure the whites are white? and, could you do this without reverting to photoshop? because, shooting with a limited knowledge of how will cost you extra time that your not being paid for, or worse! costing the client to pay a graphic artist to do it, not a good way to get return business! getting it done in camera is important!
Product shoots ALWAYS come with challenges but a huge trailer that is still being built at the time of shoot and cannot leave the factory floor poses all sort of creative thinking to get clear, colour correct shots for their website.
You could be forgiven for saying "I could shoot that!" but I am not sure your could without the know how.
Would you know how to shoot the final image to be convincing on a white background for the website?
Would you know how to eliminate reflections from the wall of windows behind the camera?
Could you colour balance the shot to ensure the whites are white? and, could you do this without reverting to photoshop? because, shooting with a limited knowledge of how will cost you extra time that your not being paid for, or worse! costing the client to pay a graphic artist to do it, not a good way to get return business! getting it done in camera is important!
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| cut out and used on the website. |
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| Before |
Ok so I have to show you their current Ad campaign, I just love it! it's very creative and commands attention!! everything an Ad should be.
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| my images of the product used in a very creative way! |
To read and see more about Ultimate campers and the last photo shoot I did click here .
You can view more product photography on my website here
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FOOD
Running my own business now have to find I ways to keep myself focused and motivated to keep me heading towards my goals. It so easy to flounder and stay within the warm blankets of comfort.
This weeks challenge was about setting a date and a deadline to complete a project that would assist me within my business to build on my food photography portfolio. I wanted to use only what I had props wise and keep it simple and focus on the lighting.
I have done a fair amount of food work for restaurants but I wanted to explore the "dark side" a little more and so the challenge was set. You can certainly see the darkness!
Below is a shot that I took on a weekend away, I am fascinated by it! I love the dapple sunshine and the dark inky tones, slight architectural lines and the warmth of the wood that compliments the cooler tones. This shot was my inspiration for the week.
This weeks challenge was about setting a date and a deadline to complete a project that would assist me within my business to build on my food photography portfolio. I wanted to use only what I had props wise and keep it simple and focus on the lighting.
I have done a fair amount of food work for restaurants but I wanted to explore the "dark side" a little more and so the challenge was set. You can certainly see the darkness!
Below is a shot that I took on a weekend away, I am fascinated by it! I love the dapple sunshine and the dark inky tones, slight architectural lines and the warmth of the wood that compliments the cooler tones. This shot was my inspiration for the week.
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| THE DARK SIDE |
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| DAY 4 |
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